Bill Ford

Creating a strong business and building a better world are not conflicting goals - they are both essential ingredients for long-term success

When you factor in population growth, it's clear that the mobility model that we have today simply will not work tomorrow. Four billion clean cars on the road are still four billion cars, and a traffic jam with no emissions is still a traffic jam.

A good company delivers excellent products and services, and a great company does all that and strives to make the world a better place.