Occupation: Author Birth: October 1, 1950
Being trustworthy requires: Doing the right thing. And doing things right..
New technologies make it possible for even the mass marketer to assume the role of a small proprietor, doing business again wit individuals, one at a….
Empathy is the ultimate form of customer insight..
Without a customer, you don't have a business - all you have is a hobby..
Customer will create most value for you at point he thinks you're creating most value for him..