Occupation: Author Birth: 1955
Web analytics is a fire extinguisher. Your website is on fire and you're burning cash..
Customer relationships are defined by customers..
We have a long way to go to understand that web analytics is a thinking man's tool, not a solution unto itself. On the bright side, 73% of those surv….
People don't want the raw data, but instead want marketers to decipher the tech speak for them and present the valuable insights..