The impresario functions as a bridge and a translator. He or she is a bridge between the creative point of view - which is often very focused on the ….

An organization is really a factory for producing new ideas and for linking those ideas with resources - human resources, financial resources, knowle….

Creativity, my students learn, is as natural a function of the mind as breathing or digestion are natural functions of the body..

Jazz is not about getting and playing whatever notes you want. It is about reworking themes in a manner that sounds good, that can be followed by the….

The challenge is to manage creative people so that the output is fruitful. The challenge is not to have an open environment and simply let them do wh….

The capacity to creatively improvise is an important factor that differentiates successful companies - or teams - from those that are not successful..

Communication is the essential medium of a creative culture: the communal sea in which we all swim. A company that can't communicate is like a jazz b….

It takes creativity at every stage to make the discontinuous leap from one level of knowledge to the next. These discontinuous leaps of understanding….

You are able to monitor and police your standards of quality once you have defined them..

Instead of command and control, managing the creative process is about facilitating and permitting..

Jazz musicians can be great teachers of business. Their creativity is not dependent on their mood, it does not have to be coaxed out of them, it has ….

The imagination is like a muscle: it strengthens through use..

Improvisation in the jazz sense - like the business sense - is not formless. It is built on a skill set. Jazz, for example, involves selecting a tune..

Every day, there are 770 million Cokes consumed, which means that there are 770 million purchasing decisions made each day regarding the product. To ….

Obviously businesses do not operate like an artists' commune. Business involves deploying finite resources to achieve goals in a competitive environm….

Creativity is the crucial variable in the process of turning knowledge into value.

Organizations are about putting ideas through one or more types of gating procedures. In this way, ideas go from being a whim to becoming a project, ….

There are some pretty obvious ways of benchmarking creativity. One way is to perform what I call a creativity audit, which is to look at your capabil….

You would not let your kids do whatever they want. So the challenge is to create accountability in a non-mechanistic way. You cannot come in with a c….

Creativity is not like the weather: You can do something about it. And you can measure it well enough to determine its effect on sales and profits..

Managing the creative process means selecting the best people and then letting them do their work. That means nurturing. It also means, from time to ….