Good communication is not just data transfer. You need to show people something that addresses their anxieties, that accepts their anger, that is cre….

Motivation and inspiration energize people, not by pushing them in the right direction as control mechanisms do but by satisfying basic human needs f….

Never underestimate the magnitude of the power of the forces that reinforce the status quo..

Most people don't lead their own lives - they accept their lives.

A culture truly changes only when a new way of operating has been shown to succeed over some minimum period of time..

Producing major change in an organization is not just about signing up one charismatic leader. You need a group - a team - to be able to drive the ch….

In a change effort, culture comes last, not first..

Leadership is about setting a direction. It's about creating a vision, empowering and inspiring people to want to achieve the vision, and enabling th….

Effective leaders help others to understand the necessity of change and to accept a common vision of the desired outcome..

Never underestimate the power of a good story..

Without credible communication, and a lot of it, the hearts and minds of others are never captured..

Leaders establish the vision for the future and set the strategy for getting there; they cause change. They motivate and inspire others to go in the ….

One of the most common ways to overcome resistance to change is to educate people about it beforehand. Communication of ideas helps people see the ne….

Leadership defines what the future should look like, aligns people with that vision, and inspires them to make it happen despite the obstacles..

Leaders establish the vision for the future and set the strategy for getting there..

Changing behavior is less a matter of giving people analysis to influence their thoughts than helping them to see a truth to influence their feelings..

Overcoming complacency is crucial at the start of any change process, and it often requires a little bit of surprise, something that grabs attention ….

The rate of change is not going to slow down anytime soon. If anything, competition in most industries will probably speed up even more in the next f….

The central issue is never strategy, structure, culture, or systems. The core of the matter is always about changing the behavior of people..

We see, we feel, we change..

Leadership produces change. That is its primary function.