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Relationships with the media are really important. The media has a more important voice today than it has ever had. We don't advertise. We only have one marketing vehicle, which is editorial, and our ability to get our message out and communicate it effectively.
One person at a time, one company at a time.
Once you know what you want and what is important for you to achieve, also define the values associated with it. What is important? That is something a lot of entrepreneurs pass by too quickly. For us, the things that were important were, No. 1, customer success. Nothing is more important to us than making sure every customer is successful in our service.
Some people would argue the other side: that the business of business is business, and companies should only be focused on profits. But in today's world, I don't think corporations can only be focused on profits, because they are inextricably linked with the communities that they serve. I do not believe you can be a leader in your industry without being a leader in your community. It's a fundamental shift in how you think about business.
If there wasn't any competition, I'd be very worried, because it would mean we were not doing very well.
Customers want new functionality, but they don't want the traditional complexity that has marred products in the past.
I don't look at business as a zero-sum game. I don't. I've never seen it play out that way in our industry, and I think you innovate and you add value, deliver value back to customers, and you get value back from the world.
You have chosen the wrong path if it's not fun. And you are probably not taking enough risk if it's not hard and rocky sometimes.
As we talk about devices, you should never forget that behind every one there is a person - a customer. It“s not the Internet of Things, but the Internet of People - of customers. We are moving to one-to-one relationships.
You need to get to the future, ahead of your customers, and be ready to greet them when they arrive.
My summers at Apple had taught me that the secret to encouraging creativity and producing the best possible product was to keep people fulfilled and happy. I wanted the people who built salesforce.com to be inspired and to feel valued.
The cloud services companies of all sizes; the cloud is for everyone. The cloud is a democracy.
The real joy in life comes from giving. It comes from service. It comes from doing things for other people. That is what is so powerful about this. Nothing will make you happier than giving.
You never want to be completely alone at what you do. Competition is good for everyone.
Most of all, I discovered that in order to succeed with a product, you must truly get to know your customers and build something for them.
Our focus was directed at developing the best possible and easiest to use product, and this is where we invested our time. Realize that you won't be able to bring the same focus to everything in the beginning. There won't be enough people or enough hours in the day. So, focus on the 20 percent that makes 80 percent of the difference.
Philanthropy can be integrated into business. I believe strongly that companies can be incredible agents of good in the world.
This is what our customers are asking for to take them to the next level and free them from the bondage of mainframe and client-server software.
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