Marshall Mcluhan

I don't necessarily agree with everything I say.

A typewriter is a means of transcribing thought, not expressing it.

Ads are the cave art of the twentieth century.

Obsolescence never meant the end of anything, it's just the beginning.

In the land of the blind, the one-eyed man is a hallucinating idiot...for he sees what no one else does: things that, to everyone else, are not there.

The potential of any technology is always dissipated by its users involvement in its predecessors...Computer are still serving mainly to sustain precomputer effects.

I expect to see the coming decades transform the planet into an art form; the new man, linked in a cosmic harmony that transcends time and space, will sensuously caress and mold and pattern every facet of the terrestrial artifact as if it were a work of art, and man himself will become an organic art form.

It is one of the peculiar characteristics of the photograph that it isolates single moments in time.

Radio affects most intimately, person-to-person, offering a world of unspoken communication between writer-speaker and the listener.

The electric age ... established a global network that has much the character of our central nervous system.

First we shape our tools, thereafter they shape us

The artist is the man in any field, scientific or humanistic, who grasps the implications of his actions and of new knowledge in his own time. He is the man of integral awareness.

Of the many unforeseen consequences of typography, the emergence of nationalism is, perhaps, the most familiar

Only the small secrets need to be protected. The large ones are kept secret by public incredulity.

Time’ has ceased, 'space' has vanished. We now live in a global village... a simultaneous happening

The greatest propaganda in the world is our mother tongue, that is what we learn as children, and which we learn unconsciously. That shapes our perceptions for life. That is propaganda at its most extreme form.

Control over change would seem to consist in moving not with it but ahead of it. Anticipation gives the power to deflect and control force.

All words, in every language, are metaphors.

In Tetrad form, the artifact is seen to be not neutral or passive, bur an active logos or utterance of the human mind or body that transforms the user and his ground.

Historians and archaeologists will one day discover that the ads of our time are the richest and most faithful reflections that any society ever made of its entire range of activities.

Where the whole man is involved there is no work. Work begins with the division of labor.