Martin Parr

With photography, I like to create a fiction out of reality. I try and do this by taking society's natural prejudice and giving this a twist.

You have to take a lot of bad pictures. Dont' be afraid to take bad pictures... You have to take a lot of bad pictures in order to know when you've got a good one.

Fashion pictures show people looking glamorous. Travel pictures show a place looking at its best, nothing to do with the reality. In the cookery pages, the food always looks amazing, right? Most of the pictures we consume are propaganda.

Part of the role of photography is to exaggerate, and that is an aspect that I have to puncture. I do that by showing the world as I really find it.