There is a fool born every minute.

The common man, no matter how sharp and tough, actually enjoys having the wool pulled over his eyes, and makes it easier for the puller..

Instead of spending money, I earned it..

The bigger the humbug, the better people will like it..

Whatever you do, do it ardently..

True economy consists in always making the income exceed the out-go. Wear the old clothes a little longer if necessary; dispense with the new pair of….

The truth is, the more kind and liberal a man is, the more generous will be the patronage bestowed upon him..

The wonders of the ages assembled for your edification, education and enjoyment - for a price..

You can fool most of the people most of the time..

The noblest art is that of making others happy.

There's no such thing as bad publicity..

No man ever went broke overestimating the ignorance of the American public..

Never attempt to catch a whale with a minnow..

Let your motto then always be 'Excelsior', for by living up to it there is no such word as fail..

Advertising is like learning - a little is a dangerous thing..

Without promotion, something terrible happens... nothing!.

Advertising is to a genuine article what manure is to land, - it largely increases the product..

When a man is in the right path, he must persevere..

A salary was not sufficient for me..

Nothing draws a crowd quite like a crowd..

A penny here, and a dollar there, placed at interest, goes on accumulating, and in this way the desired result is attained..