Without having a goal it's difficult to score..

i wish means: would it be nice if.. i want means: if i want it enough i will get it..

I watch TV more than I used to, and the commercials don't impress me. The standard of execution is very high, but the standard of ideas is appalling..

We are always waiting for the perfect brief from the perfect client. It almost never happens [...] Whatever is on your desk right now, that's the one….

Risks are a measure of people. People who won't take them are trying to preserve what they have. People who do take them often end up having more..

Be unfashionable. Take risks..

Do not put cleverness in front of the communication..

Everybody wants to be good, but not many are prepared to make the sacrifices it takes to be great..

Religion is a light bulb, created by man to help him to see in the dark..

Do not covet your ideas..

Advertising gets such a bashing from the world. At parties you are always asked, 'Aren't you just selling people things they don't want?.

Everything we do we choose. So what is there to regret? You are the person you chose to be..

Have you noticed that the cleverest people at school are often not the ones who succeed in life?.

Nearly all rich and powerful people are not notably talented, educated, charming or good-looking. They become rich and powerful by wanting to be rich….

It's not how good you are, it's how good you want to be..

Old golfers don't win (it's not an absolute, it's a general rule). Why? The older golfer can hit the ball as far as the young one. He chips and putts….

You will become whoever you want to be..

Be your own worst critic. When things go wrong it's tempting to shift the blame. Don't. Accept responsibility. People will appreciate it, and you wil….

Great people have great egos; maybe that's what makes them great..

Everybody wants to be good, but not many are prepared to make the sacrifices it takes to be great. To many people, being nice in order to be liked is….

It's never the next brief, it's ALWAYS THIS brief ..