If your objective is to tell time, you will not buy a mechanical watch. You have the time on your phone..

I'd say a watch is like a jewel of the man. It's really to distinguish yourself, because in your watch people can see who you are, more or less, what….

We don't sell a watch to give time. We sell a piece of art. We sell an object that represents something to you, you know. It's like you have a nice s….

At a certain point, you cannot handle everything yourself; having a team around you is very important. To have a strong team of people in which you c….

The key element of success is a product that matches all of what you've done in your message and your marketing, and all the emotion that has to be t….