To say that "the camera cannot lie" is merely to underline the multiple deceits that are now practised in its name.
Marshall McluhanRead
Advertising is an environmental striptease for a world of abundance.
Interpretation
The quote critiques advertising as a revealing showcase of consumer culture in a world full of material excess.
Marshall McLuhan's quote suggests that advertising exposes the underlying desires and values of a society overflowing with goods and services. It implies that rather than merely promoting products, advertising acts as a revealing process that disrobes the surface of abundance to show the deeper nature of consumerism and how it shapes our environment and identities.
In practice
This quote can be used in a presentation on the effects of consumerism in modern society.
To say that "the camera cannot lie" is merely to underline the multiple deceits that are now practised in its name.
A point of view can be a dangerous luxury when substituted for insight and understanding.
In big industry new ideas are invited to rear their heads so they can be clobbered at once. The idea department of a big firm is a sort of lab for isolating dangerous viruses.
The news automatically becomes the real world for the TV user and is not a substitute for reality, but is itself an immediate reality.
Faced with information overload, we have no alternative but pattern-recognition.
The poet, the artist, the sleuth, whoever sharpens our perception tends to antisocial; rarely 'well adjusted,' he cannot go along with currents and trends.
In a time of war, truth is always replaced by propaganda.
True religion comes not front the teaching of men or the reading of books; it is the awakening of the spirit within us, consequent upon pure and heroic action.
Though why should we expect age to mellow us? If it isn't life's business to reward merit, why should it be life's business to give us warm comfortable feelings towards its end? What possible evolutionary purpose could nostalgia serve?
Under the color-blind ideology of the new racism, Blackness must be SEEN as evidence for the alleged color blindness that seemingly characterizes contemporary economic opportunity.
Evolution isn't just a story about where we came from. It's an epic at the center of life itself. Far from robbing our lives of meaning, it instills an appreciation for the beautiful, enduring, and ultimately triumphant fabric of life that covers our planet. Understanding that doesn't demean human life - it enhances it.
The answer is, of course, that it would be best to be both loved and feared. But since the two rarely come together, anyone compelled to choose will find greater security in being feared than in being loved.
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