Here's how Apple does marketing in a nutshell: Make a great product, then let people know about it. That's it. Neither aspect of that is easy, but the important thing is it has to happen in that order. It all starts with a great product.
I've heard that it's some kind of weird two-lens system where the back camera uses two lenses and it somehow takes it up into DSLR quality imagery. - John Gruber
I've heard that it's some kind of weird two-lens system where the back camera uses two lenses and it somehow takes it up into DSLR quality imagery.
- John Gruber
The iPhone is not and never was a phone. It is a pocket-sized computer that obviates the phone. The iPhone is to cell phones what the Mac was to type… - John Gruber
The iPhone is not and never was a phone. It is a pocket-sized computer that obviates the phone. The iPhone is to cell phones what the Mac was to type…
The only people who don’t love apps are pundits who don’t understand that apps aren’t really in opposition to the open Internet. They’re just superio… - John Gruber
The only people who don’t love apps are pundits who don’t understand that apps aren’t really in opposition to the open Internet. They’re just superio…
Here's how Apple does marketing in a nutshell: Make a great product, then let people know about it. That's it. Neither aspect of that is easy, but th… - John Gruber
Here's how Apple does marketing in a nutshell: Make a great product, then let people know about it. That's it. Neither aspect of that is easy, but th…
People are willing to trade money for something that they can touch, not ones and zereos. - John Gruber
People are willing to trade money for something that they can touch, not ones and zereos.
Strapping a computer display to your face is not the answer. - John Gruber
Strapping a computer display to your face is not the answer.
You have to keep plugging away. We are all growing. There is no shortcut. You have to put time into it to build an audience. - John Gruber
You have to keep plugging away. We are all growing. There is no shortcut. You have to put time into it to build an audience.
Simply making decisions, one after another, can be a form of art. - John Gruber
Simply making decisions, one after another, can be a form of art.
The quality of any creative endeavor tends to approach the level of taste of whoever is in charge. - John Gruber
The quality of any creative endeavor tends to approach the level of taste of whoever is in charge.
Login to join the discussion
Login to join the discussion