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Your audience is one single reader. I have found that sometimes it helps to pick out one person-a real person you know, or an imagined person and write to that one.
John Steinbeck
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Interpretation

What this quote means

Writing should be personal and directed towards an individual rather than a vague notion of an audience.

John Steinbeck emphasizes the importance of personal connection in writing by suggesting that authors should envision writing for a specific reader. This approach not only makes the writing more relatable and engaging but also allows the writer to connect emotionally, crafting a narrative that resonates with the intended audience more profoundly.

Themes

WritingAudienceConnectionCommunicationStorytelling

In practice

Example use cases

A writer reflecting on how to reach their audience during a workshop.

More from John Steinbeck

Ideas are like rabbits. You get a couple and learn how to handle them, and pretty soon you have a dozen.
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At one point, as Samuel urges Adam to raise his boys well regardless of the blood that might be in them, Adam tells him, "You can't make a race horse of a pig." Samuel replies, "No, but you can make a very fast pig.
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And when that crop grew, and was harvested, no man had crumbled a hot clod in his fingers and let the earth sift past his fingertips. No man had touched the seed, or lusted for the growth. Men ate what they had not raised, had no connection with the bread. The land bore under iron, and under iron gradually died; for it was not loved or hated, it had no prayers or curses.
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The comfortable people in tight houses felt pity at first, and then distaste, and finally hatred for the migrant people.
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People do not want advice - they want corroboration.
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It is one of the triumphs of the human that he can know a thing and still not believe it.
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Quote by John Steinbeck | QuoteProject