Brand is not a product, that's for sure; it's not one item. It's an idea, it's a theory, it's a meaning, it's how you carry yourself. It's aspirational, it's inspirational.
Brand is not a product, that's for sure; it's not one item. It's an idea, it's a theory, it's a meaning, it's how you carry yourself. It's aspiration… - Kevin Plank
Brand is not a product, that's for sure; it's not one item. It's an idea, it's a theory, it's a meaning, it's how you carry yourself. It's aspiration…
- Kevin Plank
I wake up in the morning and I think about one brand. I don't have enough time to wake up twice and think about two. - Kevin Plank
I wake up in the morning and I think about one brand. I don't have enough time to wake up twice and think about two.
Motivation, passion, and focus have to come from the top. - Kevin Plank
Motivation, passion, and focus have to come from the top.
I'm a big advocate of the power of positive thinking, particularly for small businesses. - Kevin Plank
I'm a big advocate of the power of positive thinking, particularly for small businesses.
The sports apparel industry was dominated by the big shoe companies. But there was a void in apparel and I decided to fill it. - Kevin Plank
The sports apparel industry was dominated by the big shoe companies. But there was a void in apparel and I decided to fill it.
It's a fire, it's a passion to get out and to create and to innovate. And that I've always enjoyed and I've always been very proud of is that the peo… - Kevin Plank
It's a fire, it's a passion to get out and to create and to innovate. And that I've always enjoyed and I've always been very proud of is that the peo…
Any self-respecting entrepreneur has borrowed money from their mother at some point. - Kevin Plank
Any self-respecting entrepreneur has borrowed money from their mother at some point.
Great brands are like great stories. And every story has a beginning, a middle, and an end. And our job is to make sure that every chapter of our sto… - Kevin Plank
Great brands are like great stories. And every story has a beginning, a middle, and an end. And our job is to make sure that every chapter of our sto…
One of our first customers asked me how big we want to be. I said I want to be really big. Later, it bothered me that I answered that way. Now I say … - Kevin Plank
One of our first customers asked me how big we want to be. I said I want to be really big. Later, it bothered me that I answered that way. Now I say …
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