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The consumer is getting fed up with shoddy material, poor quality, unsafe products, bad service, weak warranties, lack of adequate information -- the whole gamut of such problems.

Virginia Knauer
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The consumer is getting fed up with shoddy material, poor quality, unsafe products, bad service, weak warranties, lack of adequate information -- the…

- Virginia Knauer

The responsiveness of a firm to the consumer is directly proportionate to the distance on the organization chart from the consumer to the chairman of…

- Virginia Knauer

Consumer confidence in an industry can be a very fragile thing. It only takes a few builders who promise but don't deliver, who cheat rather than per…

- Virginia Knauer
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