As financial market players know, advantage comes from reacting to news first. The same thing is true for all companies. When you start the conversation, you are recognised as someone who is plugged into the marketplace of ideas. If you talk about an idea early, you naturally get more exposure because the threads of conversation stem from what you have said. If you're in late you get lost in the cacophony.
Creating great content that educates and informs is always the best marketing strategy. - David Meerman Scott
Creating great content that educates and informs is always the best marketing strategy.
- David Meerman Scott
Think like a publisher, not a marketer. - David Meerman Scott
Think like a publisher, not a marketer.
It's no longer about pitching the Today Show. It's about creating content that will attract the Today Show. - David Meerman Scott
It's no longer about pitching the Today Show. It's about creating content that will attract the Today Show.
Don't start by talking about your products and services instead think about the people you are trying to reach - David Meerman Scott
Don't start by talking about your products and services instead think about the people you are trying to reach
Don't fear sharing your best ideas online: 1) Competition already knows what you are up to 2) People like leaders not followers. - David Meerman Scott
Don't fear sharing your best ideas online: 1) Competition already knows what you are up to 2) People like leaders not followers.
Focus on your buyers and your buyers problems - David Meerman Scott
Focus on your buyers and your buyers problems
The urgent can drown out the important. - David Meerman Scott
The urgent can drown out the important.
On the web, you are what you publish. - David Meerman Scott
On the web, you are what you publish.
Real time is a new mindset in marketing, and that's what inbound marketing is all about. - David Meerman Scott
Real time is a new mindset in marketing, and that's what inbound marketing is all about.
Login to join the discussion
Login to join the discussion