In general, I think audiences are a lot smarter than people think. So, it's not "know your audience", it's "respect your audience, and really know your content".
Simple design, intense content. - Edward Tufte
Simple design, intense content.
- Edward Tufte
The world is complex, dynamic, multidimensiona l; the paper is static, flat. How are we to represent the rich visual world of experience and me… - Edward Tufte
The world is complex, dynamic, multidimensiona l; the paper is static, flat. How are we to represent the rich visual world of experience and me…
The essential test of design is how well it assists the understanding of the content, not how stylish it is. - Edward Tufte
The essential test of design is how well it assists the understanding of the content, not how stylish it is.
If the statistics are boring, you've got the wrong numbers. - Edward Tufte
If the statistics are boring, you've got the wrong numbers.
Good design is clear thinking made visible, bad design is stupidity made visible - Edward Tufte
Good design is clear thinking made visible, bad design is stupidity made visible
Good design is a lot like clear thinking made visual. - Edward Tufte
Good design is a lot like clear thinking made visual.
If you’re told what to look for, you can’t see anything else. - Edward Tufte
If you’re told what to look for, you can’t see anything else.
Above all else show the data. - Edward Tufte
Above all else show the data.
In general, I think audiences are a lot smarter than people think. So, it's not "know your audience", it's "respect your audience, and really know yo… - Edward Tufte
In general, I think audiences are a lot smarter than people think. So, it's not "know your audience", it's "respect your audience, and really know yo…
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