We are now heading down a centuries-long path toward increasing the productivity of our natural capital - the resource systems upon which we depend to live - instead of our human capital.
Paul HawkenRead
We have to ask ourselves, 'What kind of world is it where a baby-food executive substitutes artificial flavoring and sugar for apple juice? What kind of businesses have we created when we even lie to infants?'
Interpretation
The quote questions the morality of business practices that prioritize profit over integrity, especially when it affects the innocent.
Paul Hawken's quote critiques the ethical standards upheld in business, specifically highlighting how the substitution of artificial ingredients for natural ones in baby food represents a broader moral failure. It invites us to reflect on the implications of how far we are willing to go for profit, especially when it compromises the well-being of the most vulnerable members of society, such as infants.
In practice
During a discussion on corporate responsibility at a business ethics seminar.
We are now heading down a centuries-long path toward increasing the productivity of our natural capital - the resource systems upon which we depend to live - instead of our human capital.
Inspiration is not garnered from the litanies of what may befall us; it resides in humanity's willingness to restore, redress, reform, rebuild, recover, reimagine, and reconsider.
We can no longer prosper by increasing human productivity. The more we try to do, the more poverty we will create.
At present we are stealing the future, selling it in the present, and calling it gross domestic product.
How much harm does a company have to do before we question its right to exist?
We have the capacity to create a remarkably different economy: one that can restore ecosystems and protect the environment while bringing forth innovation, prosperity, meaningful work, and true security.
If it were true what in the end would be gained? Nothing but another truth. Is this such a mighty advantage? We have enough old truths still to digest, and even these we would be quite unable to endure if we did not sometimes flavor them with lies.
It is quite beyond me how anyone can believe God speaks to us in books and stories. If the world does not directly reveal to us our relationship to it, if our hearts fail to tell us what we owe ourselves and others, we shall assuredly not learn it from books, which are at best designed but to give names to our errors.
We see the world, not as it is, but as we are -- or, as we are conditioned to see it. When we open our mouths to describe what we see, we in effect describe ourselves, our perceptions, our paradigms.
One who has been touched by grace will no longer look on those who stray as "those evil people" or "those poor people who need our help." Nor must we search for signs of "loveworthiness." Grace teaches us that God loves because of who God is, not because of who we are.
He who only wishes and hopes does not interfere actively with the course of events and with the shaping of his own destiny.
May we live like the lotus, at home in muddy water.
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