You can acquire some measure of knowledge from various research techniques, but nothing beats living, breathing, and feeling the same things your prospect (customers) do.
You can acquire some measure of knowledge from various research techniques, but nothing beats living, breathing, and feeling the same things your pro… - John Jantsch
You can acquire some measure of knowledge from various research techniques, but nothing beats living, breathing, and feeling the same things your pro…
- John Jantsch
Listening is the new prospecting. - John Jantsch
Listening is the new prospecting.
Develop a capacity for things like purpose, love, wonder, courage, and grace. - John Jantsch
Develop a capacity for things like purpose, love, wonder, courage, and grace.
Branding is the art of becoming knowable, likable and trustable. - John Jantsch
Branding is the art of becoming knowable, likable and trustable.
Perhaps the most important marketing step any business can take is to discover a way to be different. - John Jantsch
Perhaps the most important marketing step any business can take is to discover a way to be different.
A thrilled customer is the most potent marketing asset your organization can leverage. - John Jantsch
A thrilled customer is the most potent marketing asset your organization can leverage.
Firms that draw commitment from customers and staff give them a way to sign up for something that can allow them to be their best self. - John Jantsch
Firms that draw commitment from customers and staff give them a way to sign up for something that can allow them to be their best self.
Create something people want to share. - John Jantsch
Create something people want to share.
The difference between Sales and Marketing is that Marketing owns the message and Sales owns the relationship. - John Jantsch
The difference between Sales and Marketing is that Marketing owns the message and Sales owns the relationship.
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