Mental simulation is not as good as actually doing something. But it's the next best thing. And the right kind of a story is a simulation.
What’s working, and how can we do more of it? - Chip Heath
What’s working, and how can we do more of it?
- Chip Heath
The more we reduce the amount of information in an idea, the stickier it will be. - Chip Heath
The more we reduce the amount of information in an idea, the stickier it will be.
When you’re at the beginning, don’t obsess about the middle, because the middle is going to look different once you get there. - Chip Heath
When you’re at the beginning, don’t obsess about the middle, because the middle is going to look different once you get there.
The first problem of communication is getting people's attention. - Chip Heath
The first problem of communication is getting people's attention.
Success emerges from the quality of the decisions we make and the quantity of luck we receive. We can't control luck. But we can control the way we m… - Chip Heath
Success emerges from the quality of the decisions we make and the quantity of luck we receive. We can't control luck. But we can control the way we m…
What looks like resistance is often a lack of clarity. - Chip Heath
What looks like resistance is often a lack of clarity.
To make our communications more effective, we need to shift our thinking from "What information do I need to convey?" to "What questions do I want my… - Chip Heath
To make our communications more effective, we need to shift our thinking from "What information do I need to convey?" to "What questions do I want my…
Just look for a strong beginning and a strong ending and get moving. - Chip Heath
Just look for a strong beginning and a strong ending and get moving.
The Aha! experience is much more satisfying when it's preceded by the huh experience. - Chip Heath
The Aha! experience is much more satisfying when it's preceded by the huh experience.
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