They should make new ways to better design buildings and books. The computer was the end of Swiss typography!
They should make new ways to better design buildings and books. The computer was the end of Swiss typography! - Emil Ruder
- Emil Ruder
They work now with computers for building buildings and books, but not ever with new ideas. - Emil Ruder
They work now with computers for building buildings and books, but not ever with new ideas.
Today we are inundated with such an immense flood of printed matter that the value of individual work has depreciated, for our harassed contemporarie… - Emil Ruder
Today we are inundated with such an immense flood of printed matter that the value of individual work has depreciated, for our harassed contemporarie…
To design is to plan, to order, to relate, and to control. In short, it opposes all means of disorder and accident. - Emil Ruder
To design is to plan, to order, to relate, and to control. In short, it opposes all means of disorder and accident.
A printed work, which cannot be read, becomes a product without purpose. - Emil Ruder
A printed work, which cannot be read, becomes a product without purpose.
Typography has one plain duty before it and that is to convey information in writing. No argument or consideration can absolve typography from this d… - Emil Ruder
Typography has one plain duty before it and that is to convey information in writing. No argument or consideration can absolve typography from this d…
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