Nobody who bought a drill actually wanted a drill. They wanted a hole. Therefore, if you want to sell drills, you should advertise information about …

- Perry Marshall

If you could distill this down to a single principle its that the best marketers in the world know MARKETS first and foremost, and secondly they're s…

- Perry Marshall

How can we trust a religion that has advocated slavery and the subjugation of women throughout history?

- Perry Marshall

There are 6 billion people in the world and every single one is a diamond in some stage of being polished. Life is either going to polish you up or g…

- Perry Marshall

This is all about knowing a market, ... and it's so thorough that even if you don't have personal experience in that market you can still go into it …

- Perry Marshall

Accusing a home school kid of missing out on ‘socialization’ is like accusing a work-at-home entrepreneur of missing out on corporate politics.

- Perry Marshall