often-better-soon-vitamin-c-long-time-effect-medical-researchers-placebo-effect

I often felt better as soon as I swallowed my vitamin C, long before it had time to take effect. Medical researchers call it 'placebo effect'; I prefer to call it magic, for it occurs when something - a pill or a word - is imbued with power and meaning, and so it becomes effective. That is alchemy.

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