People are generally resistant to teaching and training because it requires effort. This clashes with the natural wiring of human adults: We are fundamentally lazy.
Design your site so it looks professional - B. J. Fogg
Design your site so it looks professional
- B. J. Fogg
Put hot triggers in the path of motivated people. - B. J. Fogg
Put hot triggers in the path of motivated people.
People are generally resistant to teaching and training because it requires effort. This clashes with the natural wiring of human adults: We are fund… - B. J. Fogg
People are generally resistant to teaching and training because it requires effort. This clashes with the natural wiring of human adults: We are fund…
Goals are harmful unless they guide you to make specific behaviors easier to do. Don’t focus your motivation on doing Behavior X. Instead, focus on m… - B. J. Fogg
Goals are harmful unless they guide you to make specific behaviors easier to do. Don’t focus your motivation on doing Behavior X. Instead, focus on m…
Design your life to minimize reliance on willpower. - B. J. Fogg
Design your life to minimize reliance on willpower.
Persuading people through technology is the next social revolution. Facebook demonstrates just how powerful it will be. - B. J. Fogg
Persuading people through technology is the next social revolution. Facebook demonstrates just how powerful it will be.
Plant a good seed in the right spot and it will grow without further coaxing - B. J. Fogg
Plant a good seed in the right spot and it will grow without further coaxing
Persuading through Simplifying - Using computing technology to reduce complex behavior to simple tasks increases the benefit/cost ratio of the behavi… - B. J. Fogg
Persuading through Simplifying - Using computing technology to reduce complex behavior to simple tasks increases the benefit/cost ratio of the behavi…
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