People want to go where they wanted to be led.
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This is a more detailed analysis of the quote. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Curabitur nisl mi, vestibulum quis ligula vel, feugiat finibus risus. Integer quam ligula, consectetur eget ante et, posuere laoreet erat. Aenean sit amet erat sed elit consectetur tincidunt. Praesent sed quam placerat, egestas magna a, vestibulum nisi. Proin cursus elit lorem, in laoreet tellus tristique eu. Nunc vel tortor luctus, venenatis lectus sit amet, ultricies velit. Proin tincidunt hendrerit elit nec sagittis. Donec ut dictum risus.
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The only difference between 'propaganda' and 'education,' really, is in the point of view. The advocacy of what we believe in is education. The advocacy of what we don't believe in is propaganda.
In the ethical sense, propaganda bears the same relation to education as to business or politics. It may be abused. It may be used to over-advertise an institution and to create in the public mind artificial values. There can be no absolute guarantee against its misuse.
The American motion picture is the greatest unconscious carrier of propaganda in the world today. It is a great distributor for ideas and opinions. The motion picture can standardize the ideas and habits of a nation. Because pictures are made to meet market demands, they reflect, emphasize and even exaggerate broad popular tendencies, rather than stimulate new ideas and opinions. The motion picture avails itself only of ideas and facts which are in vogue. As the newspaper seeks to purvey news, it seeks to purvey entertainment.
No serious sociologist any longer believes that the voice of the people expresses any divine or specially wise and lofty idea. The voice of the people expresses the mind of the people, and that mind is made up for it by the group leaders in whom it believes and by those persons who understand the manipulation of public opinion. It is composed of inherited prejudices and symbols and clichés and verbal formulas supplied to them by the leaders.
The best defense against propaganda: more propaganda.
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