To say that "the camera cannot lie" is merely to underline the multiple deceits that are now practised in its name.
Marshall McluhanRead
Professionalism is environmental. Amateurism is anti environmental. Professionalism merges the individual into patterns of total environment. Amateurism seeks the development of the total awareness of the individual and the critical awareness of the ground rules of society. The amateur can afford to loose.
More from Marshall Mcluhan
All quotes →A point of view can be a dangerous luxury when substituted for insight and understanding.
Marshall McluhanRead
In big industry new ideas are invited to rear their heads so they can be clobbered at once. The idea department of a big firm is a sort of lab for isolating dangerous viruses.
Marshall McluhanRead
The news automatically becomes the real world for the TV user and is not a substitute for reality, but is itself an immediate reality.
Marshall McluhanRead
Faced with information overload, we have no alternative but pattern-recognition.
Marshall McluhanRead
The poet, the artist, the sleuth, whoever sharpens our perception tends to antisocial; rarely 'well adjusted,' he cannot go along with currents and trends.
Marshall McluhanRead