The more alike two products are, the more important their differences become.
The best marketing is education. - Regis Mckenna
The best marketing is education.
- Regis Mckenna
Just as one year in a dog's life is equivalent to seven years in a human life, one year in the high-technology business is like seven years in any ot… - Regis Mckenna
Just as one year in a dog's life is equivalent to seven years in a human life, one year in the high-technology business is like seven years in any ot…
Marketing should focus on market creation, not market sharing - Regis Mckenna
Marketing should focus on market creation, not market sharing
Branding is overrated. - Regis Mckenna
Branding is overrated.
How do you design the product in a way so that it sells itself?. - Regis Mckenna
How do you design the product in a way so that it sells itself?.
It's ironic, but true, that in this age of electronic communications, personal interaction is becoming more important than ever. - Regis Mckenna
It's ironic, but true, that in this age of electronic communications, personal interaction is becoming more important than ever.
The more alike two products are, the more important their differences become. - Regis Mckenna
Marketing is everything and everything is marketing. - Regis Mckenna
Marketing is everything and everything is marketing.
Speed has become an important element of strategy. - Regis Mckenna
Speed has become an important element of strategy.
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