I'm not an inventor. I just want to make things better.

- Daniel Ek

This is a way for artists to communicate directly to their fans. If you think of an artist like Bruno Mars, he's using Spotify, creating playlists an…

- Daniel Ek

Spotify has paid more than two billion dollars to labels, publishers and collecting societies for distribution to songwriters and recording artists.

- Daniel Ek

At Spotify, we really want you to democratically win as a musician. We want you to win because your music is the best music.

- Daniel Ek

In order for a service to be social, you've really got to start from the ground up. The fact that almost a third of the U.S. population have even hea…

- Daniel Ek

With Spotify, people don't get it until they try it. Then they tell their friends.

- Daniel Ek

The main reason people want to pay for Spotify is really portability. People are saying, 'I want to have my music with me.'

- Daniel Ek

At the end of the day, I want the music industry to be larger than what it is today.

- Daniel Ek

We led with our conviction rather than rational, because rational said it was impossible.

- Daniel Ek