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Type design moves at the pace of the most conservative reader. The good type-designer therefore realizes that, for a new font to be successful, it has to be so good that only very few recognize its novelty.

Stanley Morison
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Stanley Morison's Popular Quotes

Lettering is a precise art and strictly subject to tradition. The 'New Art ' notion that you can make letters whatever shapes you like,is as foolish …

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Type design moves at the pace of the most conservative reader. The good type-designer therefore realizes that, for a new font to be successful, it ha…

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Discipline in typography is a prime virtue. Individuality must be secured by means that are rational. Distinction needs to be won by simplicity and r…

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