I don't think we are going to become extinct. We're very clever and extremely resourceful - and we will find ways of preserving ourselves, of that I'm sure. But whether our lives will be as rich as they are now is another question.
It is vital that there is a narrator figure whom people believe. That's why I never do commercials. If I started saying that margarine was the same as motherhood, people would think I was a liar.
Interpretation
What this quote means
Authenticity in narration builds trust; misrepresenting messages can damage credibility.
In this quote, David Attenborough emphasizes the importance of authenticity in storytelling and the impact of being a credible narrator. He suggests that if he were to endorse something insincere, such as equating margarine to the concept of motherhood, it would undermine his integrity and lead to distrust among his audience. This reflects a broader theme in communication about the necessity of truthfulness and the responsibility of narrators to maintain their credibility.
Themes
In practice
Example use cases
In a speech about the importance of trust in media, this quote can exemplify the need for authenticity.
More from David Attenborough
All quotes →I'm against this huge globalisation on the basis of economic advantage.
I would be absolutely astounded if population growth and industrialisation and all the stuff we are pumping into the atmosphere hadn't changed the climatic balance. Of course it has. There is no valid argument for denial.
There's a small worm called Loa Loa Filariasis. This parasite can survive in one environment exclusively- namely, underneath the skin and inside the eyes of human beings. Children and the elderly in tropical regions (usually the poorest) are the most widely affected. A painful, slow death is virtually certain. The worm can actually live in the host for 17 years before the host finally dies.
The fundamental issue is the moral issue.
I often get letters, quite frequently, from people who say how they like the programmes a lot, but I never give credit to the almighty power that created nature.
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Retire at various times into the solitude of your own heart, even while outwardly engaged in discussions or transactions with others, and talk to God.
There are days when solitude is a heady wine that intoxicates you with freedom, others when it is a bitter tonic, and still others when it is a poison that makes you beat your head against the wall.
There where hundreds of graves. There where hundreds of women. There were hundreds of daughters. There were hundreds of sons. And hundreds upon hundreds upon thousands of candles. The whole graveyard was one swarm of candleshine as if a population of fireflies had heard of a Grand Conglomeration and had flown here to settle in and flame upon the stones and light the brown faces and the dark eyes and the black hair.
I don't claim to know what it means to say that we are made in the image of God, but I profoundly and instinctively believe it and all that it implies.
You empty yourself and wait, listening. After a time you hear it: There is nothing there...You feel the world's word as a tension, a hum, a single chorused note everywhere the same. This is it: This hum is the silence.
There's a lot more hypocrisy than before. Racism has gone back underground.