What God originates, God orchestrates..

I like my work to stand on its own as much as possible..

There is beauty in everything, Just not everybody sees it.

Swallows and Amazons for-ever!.

Some changes are so slow, you don't notice them, others are so fast, they don't notice you..

Copy is a direct conversation with the consumer..

Don't confuse visibility with credibility..

Before you put pen to paper, before you ring for your stenographer, decide in your own mind what effect you want to produce on your reader — what fee….