If you want to make better theory, you've got to use the best that's available and look through the lens of another discipline to see if you can unco….
More than half your marketing time should be devoted to your existing customers..
Write good content about stuff that you love. Readers will find you..
Nobody's told me anything to date that I've been completely reviled by..
If you don’t believe in your product, or if you’re not consistent and regular in the way you promote it, the odds of succeeding go way down. The prim….
There are two kinds of marketing: expensive and inexpensive. Expensive marketing is the kind that doesn't work. Inexpensive marketing is the kind tha….
If you want to understand how a lion hunts, don't go to the zoo. Go to the jungle..
Our legacy is how we spend our time and who we spend it with..
What we really need is a mindset shift that will make us relevant to todays consumers, a mindset shift from telling to selling to building relationsh….
Marketing has always been about the same thing - who your customers are and where they are..
We have embarked upon the world's largest and longest cocktail party, and every issue imaginable is up for grabs..
Without big data analytics, companies are blind and deaf, wandering out onto the Web like deer on a freeway..
There was so much that you could do, instead of looking for things that you couldn't do..
Ive had Malcolm since I was 12..
Nothing kills a bad product faster than good advertising..
I'm very competitive..
Marketing is what you do when your product is no good..
Always deliver more than expected..
It's not about finding great people, it's about becoming a great person.
I just believe that the cost of marketing is going to increase and the cost of delivery is going to decrease as the Net gets stronger and mass media ….
I've got lots of books sitting here that have never been published because nobody could make any marketing sense of them..