Creativity varies inversely with the number of cooks involved in the broth..

deferring gratification is a good definition of being civilized..

Of course advertising creates wants. Of course it makes people discontented, dissatisfied. Satisfaction with things as they are would defeat the Amer….

Creativity often consists of merely turning up what is already there..

Advertising prods people into wanting more and better things. Of course advertising makes people dissatisfied with what they have - makes them raise ….

Teenagers travel in droves, packs, swarms. ... To the librarian, they're a gaggle of geese. To the cook, they're a scourge of locusts. To department ….

Creativity often consists of merely turning up what is already there. Did you know that right and left shoes were thought up only a little more than ….

A good ad should be like a good sermon: It must not only comfort the afflicted, it also must afflict the comfortable..

It's smart to be thrifty..

To be a success in advertising you must want to fill other people with a passion for possession..