There’s this powerful phrase in the legal world, “Difficult cases make bad law.” The exception is the difficult case. You can’t generalize them by de….

That was it! The whole Redwood City philosophy was based on a willingness to try harder than anyone else..

understanding the true nature of instinctive decision making requires us to be forgiving of those people trapped in circumstances where good judgment….

The trick to finding ideas is to convince yourself that everyone and everything has a story..

My point is that the great challenge of an artist is to balance those two things: to be strong enough to have your own personal vision that you will ….

Do you see the consequences of the way we have chosen to think about success? Because we so profoundly personalize success, we miss opportunities to ….

Bad improvisers block action, often with a high degree of skill. Good improvisers develop action..

My father read Charles Dickens to us as children, and at the end of virtually every novel he would choke up and start to cry - and my father NEVER cr….

Choking is about thinking too much. Panic is about thinking too little. Choking is about loss of instinct. Panic is reversion to instinct. They may l….

You don't want to be first, right? You want to be second or third. You don't want to be - Facebook is not the first in social media. They're the thir….

I always resist seeing my own personal motivation in my work, but I guess it must be there on some level. And I do feel very much that my life follow….

I'm totally engaging in cultural stereotyping, no question about it. But I think it's OK because I'm doing it for a reason, for a good reason..

I would say first of all, anyone who wants to challenge the status quo always gets that response. Ninety percent of the time, that's just bull. That'….

We spend a lot of time and effort trying to figure out who's going to be a good NFL quarterback, and we do a very bad job of it. We don't really know….

Those three things - autonomy, complexity, and a connection between effort and reward - are, most people will agree, the three qualities that work ha….

Without the New York Times, there is no blog community. They'd have nothing to blog about..

The difference isn't resources, it's attitude..

Starting epidemics requires concentrating resources on a few key area. The Law of the Few says that Connectors, Mavens, and Salesman are responsible ….

There's no idea that can't be explained to a thoughtful 14-year-old. If the thoughtful 14-year-old doesn't get it, it is your fault, not the 14-year-….

The nature of athletic celebrity is increasingly moving away from the actual field of play..

The hope with Tipping Point was it would help the reader understand that real change was possible. With Blink, I wanted to get people to take the eno….