Walk to work, even if it's four miles. Ride a bike to work. Drive a different way. On your way there, try to find beauty. You'd be surprised how much….

People hate to and will not read instructions..

The idea is to become a best-selling author first and then the rest of my books will be slam dunks..

My perception is that I'm a guy who really does a lot of homework surrounding any project that I do..

Creativity in life is about saying yes to new ideas..

I believe that in games, when you're talking about pitting my wits and my brain against your wits and your brain, that simplicity of the game becomes….

People like secrets. Creative people really like secrets..

Can liberty be destroyed by the truth?.

Every company needs to have a skunkworks, to try things that have a high probability of failing. You try to minimize failure, but at the same time, i….

I'm glad to see the casual game play coming back now on the Internet, games that aren't violent, that aren't complex that you can sit down and you ca….

Everybody copied Atari products. So we started messing with them and it was fun. We bought enough chips that we could get them mislabeled. So we bank….

In 1989, SimCity introduced an entirely new brand of game play..

A lot of people think that success is luck and being in the right place at the right time. But I think if you’re willing to work harder than anybody ….

The truth is just an excuse for lack of imagination..

In the early days of the video game business, everybody played. The question is, what happened? My theory - and I think it's pretty well borne out - ….

I was actually the manager of the games department of an amusement park when I was at college, so I understood the coin-op side of the games business….

I appreciate the fact that technology and games are a big part of life..

The best ideas lose their owners and take on lives of their own..

The true entrepreneur is a doer.

Any business that does not innovate will fail over time..

If you're willing to work harder than anybody else, you can create your own luck.