Explore Quotes by Rei Kawakubo

I don't feel too excited about fashion today People just want cheap fast clothes and are happy to look like everyone else

I work in three shades of black.

My intention is not to make clothes. My head would be too restricted if I only thought about making clothes.

If I do something I think is new, it will be misunderstood, but if people like it, I will be disappointed because I haven't pushed them enough. The more people hate it, maybe the newer it is. Because the fundamental human problem is that people are afraid of change. The place I am always looking for-because in order to keep the business I need to make a little compromise between my values and customers' values-is the place where I make something that could almost-but not quite-be understood by everyone.

The more people that are afraid when they see new creation, the happier I am.

My energy comes from freedom and a rebellious spirit.

For something to be beautiful it doesn’t have to be pretty.

What I want to express is a feeling-various emotions that I am experiencing at the time-whether it is anger or hope or anything else, and from different angles. I construct a collection and it takes concrete form. That's probably what appears conceptual to people because it never starts out with any specific historical or geographical reference. My point of departure is always abstract and multileveled.

Fashion is something you attach to yourself, put on, and through that interaction the meaning of it is born. Without the wearing of it, it has no meaning, unlike a piece of art. It is fashion because people want to buy it now, because they want to wear it now, today. Fashion is only the right now.