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I am impressed with just the enthusiasm for life and the fact that some of these people are in their 80's, even 90's, and they're absolutely determined to get out there and make a difference.
When we start a new venture, we base it on hard research and analysis. Typically, we review the industry and put ourselves in our customer's shoes to see what we could do better.
As we drifted to earth I sat up on the glass roof of the capsule, watching the beauty of the golden dawn as it broke over the desert. This was a day I never thought I'd see and the rising sun and growing warmth of the day seemed very precious. It made me aware that hard-won things are more valuable than those that come too easily. It reminded me to always enjoy the moment.
I think a lot of becoming an entrepreneur is something which people have to learn just from getting out there and giving it a go, and having to learn the art of survival.
I just like to enjoy life and push myself. Of course, there is method to my madness. When you are entering into a new industry, for example, it helps to do something to get your name on the front pages.
I love stirring the pot. I love giving big companies a run for their money - especially if they're offering expensive, poor-quality products.
Although my spelling is still sometimes poor, I have managed to overcome the worst of my difficulties through training myself to concentrate.
Every business, like a painting, operates according to its own rules. There are many ways to run a successful company. What works once may never work again. What everyone tells you never to do may just work, once.
Because I don't see Virgin as a company but as a way of life and I fully enjoy it, I don't think I'll ever retire.
We've got an engaging, edgy, vibrant, fun product, ... It may or may not work, but we're going to give it our best shot.
Branding is everything. A young girl once came up to me and told me I could be famous because I looked just like Richard Branson!
If you get your face and your name out there enough, people will start to recognize you.
Some 80% of your life is spent working. You want to have fun at home; why shouldn't you have fun at work?
In the beginning it was just about the business - now it's about the brand.
First of all, if you're setting up a new company, you want to try to find a brand that can work on a global basis.
Quality brands never go bankrupt.
We'd love to be involved with the creation of something very special, something quite large and something quite exciting.
We're going where no one has gone before. There's no model to follow, nothing to copy. That is what makes this so exciting.
I prefer to have a great time and to keep my wits about me.
First and foremost, any business proposal I like must sound fun.
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