Awareness is bad for the meat business. Conscience is bad for the meat business. Sensitivity to life is bad for the meat business. DENIAL, however, t…

- John Robbins

Every time you make a choice that expresses respect for life, you bring a little more love in your body, into your family, into our society, and into…

- John Robbins

You know that a majority of the medical costs that are bankrupting families, companies, and nations could be eliminated with better nutrition.

- John Robbins

Remember that one who forgets the language of gratitude can never be on speaking terms with happiness.

- John Robbins

The joy is that we can take back our bodies, reclaim our health, and restore ourselves to balance. We can take power over what and how we eat. We can…

- John Robbins

Few of us are aware that the act of eating can be a powerful statement of commitment to our own well-being, and at the same time the creation of a he…

- John Robbins

It is increasingly obvious that environmentally sustainable solutions to world hunger can only emerge as people eat more plant foods and fewer animal…

- John Robbins

The level of consumption that we identify with success is utterly unsustainable. We're gobbling up the world.

- John Robbins

A reduction in meat consumption is the most powerful single act that you can take to halt the destruction of our environment and preserve our natural…

- John Robbins