The companies that survive longest are the one's that work out what they uniquely can give to the world-not just growth or money but their excellence, their respect for others, or their ability to make people happy. Some call those things a soul.
Interpretation
Successful companies focus on their unique contributions to society rather than solely on profit.
In this quote, Charles Handy emphasizes that the longevity of companies is determined not just by their financial success, but by their unique contributions to society. He argues that companies that prioritize their core values, respect for individuals, and the happiness they can bring to others are the ones that truly thrive, implying that these qualities provide a deeper sense of purpose or 'soul' to an organization.
In practice
This quote can be used in a keynote speech at a business conference to inspire leaders to focus on values.
The companies that survive longest are the one's that work out what they uniquely can give to the world not just growth or money but their excellence, their respect for others, or their ability to make people happy. Some call those things a soul.
The first step is to measure whatever can easily be measured. This is OK as far as it goes. The second step is to disregard that which can't be easily measured or to give it an arbitrary quantitative value. This is artificial and misleading. The third step is to presume that what can't be measured easily really isn't important. This is blindness. The fourth step is to say that what can't be easily measured really doesn't exist. This is suicide.
Why don't we teach our children in school what they are? We should say to them, 'You are unique... you have the capacity for anything. You are a marvel'.
To learn anything other than the stuff you find in books, you need to be able to experiment, to make mistakes, to accept feedback, and to try again. It doesn't matter whether you are learning to ride a bike or starting a new career, the cycle of experiment, feedback, and new experiment is always there.
We cannot wait for great visions from great people, for they are in short supply. It is up to us to light our own small fires in the darkness.
I believe that a lot of our striving after the symbols and levers of success is due to a basic insecurity, a need to prove ourselves. That done, grown up at last, we are free to stop pretending.
A business owner is the boss, but it's a job, a place that is stable and profitable. An entrepreneur is an artist of sorts, throwing his/herself into impossible situations and seeking out problems that require heart and guts to solve. Both are fine, but choose.
If you don't understand the details of your business you are going to fail.
Customers should be number 1, Employees number 2, and then only your Shareholders come at number 3.
In this ever-changing society, the most powerful and enduring brands are built from the heart.
On the simplest level, telecommuting makes it harder for people to have the kinds of informal interactions that are crucial to the way knowledge moves through an organization. The role that hallway chat plays in driving new ideas has become a cliche of business writing, but that doesn't make it less true.
Industry is the soul of business and the keystone of prosperity.
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