Customer satisfaction is worthless. Customer loyalty is priceless.
Jeffrey GitomerRead
Every single person in every single company is either in sales or affects sales. Every single person in every single company is either in service or affects service.
Interpretation
Everyone in a company plays a role in either sales or service, directly or indirectly.
Jeffrey Gitomer's quote emphasizes the fundamental role that each individual in a company plays in the broader context of sales and service. It suggests that sales and service are not limited to specific departments, but are integral to the entire organizational culture, engaging everyone in the commitment to meet customer needs and contribute to the company's success.
In practice
In a presentation about company culture, to illustrate the importance of every role.
Large organizations don't worship shareholders or customers, they worship the past. If it were otherwise, it wouldn't take a crisis to set a company on a new path.
There is no value with just one restaurant or with one person. The brand has to be bigger than the person.
Every business is a monarchy with, not a man, but an idea as king.
The reality is the Lean Startup method is not about cost, it is about speed. Lean startups waste less money, because they use a disciplined approach to testing new products and ideas.
Poor firms ignore their competitors; average firms copy their competitors; winning firms lead their competitors.
Why do eight out of ten new consumer products fail? Sometimes because they are too new. The first cold cereals were rejected by consumers. More often new products fail because they are not new enough.
Subscribe for the occasional hand-picked quote. No noise.