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There are exceptional people out there who are capable of starting epidemics. All you have to do is find them.
Malcolm Gladwell
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Interpretation

What this quote means

The quote emphasizes the potential influence of exceptional individuals in creating widespread change or movements.

Malcolm Gladwell's quote suggests that certain extraordinary individuals possess the unique ability to initiate significant trends or societal changes, akin to how epidemics spread. It highlights the importance of recognizing and connecting with these exceptional people, as their actions can lead to transformative outcomes in society and culture.

Themes

ExceptionalChangeEpidemicInfluenceLeadership

In practice

Example use cases

During a conference on innovation, you could use this quote to highlight the importance of identifying leaders in social movements.

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Quote by Malcolm Gladwell | QuoteProject