First, you have to have fun. Second, you have to put love where your labour is. Third, you have to go in the opposite direction to everyone else.
Interpretation
To succeed, prioritize fun, infuse love into your work, and be willing to go against the norm.
Anita Roddick emphasizes that a successful and fulfilling life is built on three important principles: enjoying what you do, pouring love into your endeavors, and daring to take a path that differs from the mainstream. This approach not only fosters creativity and passion but also invites personal and professional growth, ultimately leading to success that is both rewarding and authentic.
In practice
In a motivational speech to young entrepreneurs.
I am still looking for the modern equivalent of those Quakers who ran successful businesses and made money because they offered honest products and treated their people decently . . . This business creed, sadly, seems long forgotten.
I started The Body Shop in 1976 simply to create a livelihood for myself and my two daughters, while my husband, Gordon, was trekking across the Americas. I had no training or experience and my only business acumen was Gordon's advice to take sales of Β£300 a week. Nobody talks of entrepreneurship as survival, but that's exactly what it is and what nurtures creative thinking.
If you think you're too small to have an impact, try going to bed with a mosquito.
But if you can create an honorable livelihood, where you take your skills and use them and you earn a living from it, it gives you a sense of freedom and allows you to balance your life the way you want.
Quite apart from anything else, my experience is trying to change things for the better makes you feel better, healthier. Humans are communicative animals: when you do good in a community, the benefits eventually get back to you.
It is a critical job of any entrepreneur to maximize creativity, and to build the kind of atmosphere around you that encourages people to have ideas. That means open structures, so that accepted thinking can be challenged.
The world is awaiting your gift - all you have to do is show up with the right intention!
The biggest challenge in business is not the competition, it's what goes on inside your own head
I'd made it this far and refused to give up because all my life I had always finished the race.
When the sun is shining I can do anything; no mountain is too high, no trouble too difficult to overcome.
The basis of persistence is the Power of Will.
To THINK BIG and to use our talents doesn't mean we won't have difficulties along the way. We will - we all do... If we choose to see the obstacles in our path as barriers, we stop trying. "We can't win," we moan. "They won't let us win."
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