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If you want to bring a fundamental change in people's belief and behavior...you need to create a community around them, where those new beliefs can be practiced and expressed and nurtured.
Malcolm Gladwell
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Interpretation

What this quote means

Creating significant change requires a supportive community where new beliefs can thrive.

This quote by Malcolm Gladwell highlights the importance of community in effecting lasting change in people's beliefs and behaviors. It suggests that merely advocating for change is not enough; one must also foster an environment where individuals can come together to practice and nurture these new ideas, allowing them to become integrated into their lives.

Themes

ChangeCommunityBeliefsBehaviorSupport

In practice

Example use cases

In a discussion about social reform, one could quote this to emphasize the role of community.

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When I go to my health club, and it's in the basement, you have to take the elevator down. And this drives me crazy. Why can't there be a stairway? At least make it as easy to exercise as it is to not exercise. It's in society's interest for me to take the stairs.
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Hard work is a prison sentence only if it does not have meaning.
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Quote by Malcolm Gladwell | QuoteProject