You need courage to be creative. You need the courage to see things differently, courage to go against the crowd, courage to take a different approach, courage to stand alone, if you have to, courage to choose activity over inactivity.
Jim RohnRead
The goal of effective communication should be for listeners to say, 'Me, too!' versus 'So what?'
Interpretation
Effective communication connects the speaker and listener on a personal level, prompting relatable responses rather than indifference.
Jim Rohn emphasizes the importance of making communication resonate with the audience. Rather than a listener feeling detached or uninterested with a passive 'So what?' response, the goal should be to evoke a sense of shared understanding and connection, prompting an enthusiastic 'Me, too!' This highlights the necessity of crafting messages that engage and involve the audience emotionally and personally.
In practice
In a workshop on public speaking, a trainer might use this quote to emphasize the significance of audience engagement.
You need courage to be creative. You need the courage to see things differently, courage to go against the crowd, courage to take a different approach, courage to stand alone, if you have to, courage to choose activity over inactivity.
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