The habit of mind which leads to a search for relationships between facts becomes of the highest importance in the production of ideas.

- James Webb Young

This use of advertising - to add a subjective value to the product - becomes increasingly important as the trends in our technology lead to competing…

- James Webb Young

Drop the whole subject and put it out of your mind and let your subconscious do its thing.

- James Webb Young

Every really good creative person in advertising has always had two noticeable characteristics. First, there was no subject he could not easily get i…

- James Webb Young

An idea is nothing more nor less than a new combination of old elements.

- James Webb Young

We tend to forget that words are, themselves, ideas. They might be called ideas in a state of suspended animation. When the words are mastered the id…

- James Webb Young

Thus, words being symbols of ideas, we can collect ideas by collecting words. The fellow who said he tried reading the dictionary but couldn't get th…

- James Webb Young

Do not make the mistake of holding your idea close to your chest… Submit it to the criticism of the judicious.

- James Webb Young

And so, while perhaps not all God's chilluns got wings, enough have for each of us to hope that we may be among those that have.

- James Webb Young