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Building a mission and building a business go hand-in-hand. It is true that the primary thing that makes me excited about what we're doing is the mission, but I also think, from the very beginning, we've had this healthy understanding which is that we need to do both.
Mark Zuckerberg
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Interpretation

What this quote means

A successful business is driven by a mission, which should be prioritized alongside its operational goals.

In this quote, Mark Zuckerberg emphasizes the importance of aligning a business's mission with its operational goals. He believes that a strong sense of purpose should inspire the work being done, but acknowledges that the success of the business also relies on its ability to be financially viable. This dual focus on mission and business operations creates a balance essential for sustainable growth and fulfillment.

Themes

MissionBusinessSuccessSustainabilityGoals

In practice

Example use cases

In a keynote address to entrepreneurs, emphasizing the importance of purpose in business.

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Building a mission and building a business go hand in hand. The primary thing that excites me is the mission. But we have always had a healthy understanding that we need to do both.
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