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If you don't hit a newspaper reader between the eyes with your first sentence, there is no need of writing a second one.
Arthur Brisbane
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Interpretation

What this quote means

The first sentence of an article is crucial for capturing the reader's attention.

This quote emphasizes the importance of a strong opening in writing, particularly in journalistic contexts. Arthur Brisbane suggests that if the initial sentence does not engage the reader immediately, the effort put into writing the rest of the piece is likely wasted. The quote reflects the competitive nature of capturing attention in written communication.

Themes

WritingAttentionJournalismCommunicationEngagement

In practice

Example use cases

During a writing workshop, I quoted Arthur Brisbane to highlight how essential a captivating first sentence is.

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