Who does not know the evils of war cannot appreciate its benefits.
Build your opponent a golden bridge to retreat across.
Interpretation
What this quote means
This quote advises one to provide an opportunity for adversaries to retreat gracefully rather than forcing them into a corner.
Sun Tzu's quote emphasizes the importance of strategy and diplomacy in conflict. By allowing your opponent the option to withdraw without humiliation, you not only showcase your strength and control but also increase the chances of avoiding unnecessary bloodshed and fostering future relations. It highlights the wisdom of showing mercy and understanding in competitive situations, highlighting that true strength often lies in restraint rather than aggression.
Themes
In practice
Example use cases
This quote can be used in a negotiation meeting to emphasize the importance of giving both parties an exit strategy.
More from Sun Tzu
All quotes βGreat results, can be achieved with small forces.
To capture an enemies army is better than to destroy it.
The general who wins the battle makes many calculations in his temple before the battle is fought. The general who loses makes but few calculations beforehand.
You can ensure the success of your attacks if you only attack places that are undefended. You can ensure the safety of your defense if you only hold positions that cannot be attacked. Therefore, that general is skillful in attack whose opponent does not know what to defend; and he is skillful in defense whose opponent does not know what to attack.
If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.
Similar quotes
The international community should support a system of laws to regularize international relations and maintain the peace in the same manner that law governs national order.
An intellectual inferiority of the masses would manifest itself most evidently in their aiming at the abolition of the system in which they themselves are supreme and are served by the elite of the most talented men.
The world is put back by the death of every one who has to sacrifice the development of his or her peculiar gifts to conventionality.
If I were to wish for anything, I should not wish for wealth and power, but for the passionate sense of the potential, for the eye which, ever young and ardent, sees the possible. Pleasure disappoints, possibility never. And what wine is so sparkling, what so fragrant, what so intoxicating, as possibility!
Service is the rent we pay for being. It is the very purpose of life, and not something you do in your spare time.
The totalitarian states can do great things, but there is one thing they cannot do: they cannot give the factory-worker a rifle and tell him to take it home and keep it in his bedroom. That rifle, hanging on the wall of the working-class flat or laborer's cottage, is the symbol of democracy. It is our job to see that it stays there.