People don't want the raw data, but instead want marketers to decipher the tech speak for them and present the valuable insights.
Web analytics is a fire extinguisher. Your website is on fire and you're burning cash. - Jim Sterne
Web analytics is a fire extinguisher. Your website is on fire and you're burning cash.
- Jim Sterne
Customer relationships are defined by customers. - Jim Sterne
Customer relationships are defined by customers.
People don't want the raw data, but instead want marketers to decipher the tech speak for them and present the valuable insights. - Jim Sterne
We have a long way to go to understand that web analytics is a thinking man's tool, not a solution unto itself. On the bright side, 73% of those surv… - Jim Sterne
We have a long way to go to understand that web analytics is a thinking man's tool, not a solution unto itself. On the bright side, 73% of those surv…
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